UA Analyst / Ulyanovsk, Minsk, Gomel, Kazan, Obninsk, Kaluga, St. Petersburg, Moscow

UA Analyst / Ulyanovsk, Minsk, Gomel, Kazan, Obninsk, Kaluga, St. Petersburg, Moscow

We are looking for an experienced UA Analyst to join our professional game development team ZiMAD.

Responsibilities:

  • Analyze the ampaigns by application and source of traffic;
  • Provide recommendations to UA managers on traffic optimization based on ROI and LTV;
  • Analyze countries’ KPIs in order to identify the most profitable geo-targeting for user acquisition, as well as a preliminary calculation of the cost of user acquisition in the country;
  • Forecast the life cycle of users, in particular LTV, ROI, Retention Rate;
  • Optimize analytical marketing tools in order to increase the speed of loading information, as well as the “usefulness” of data at the output.

Skills & Requirements:

  • High analytical skills, a passion for researching data for key trends, results and important performance indicators;
  • Knowledge of mathematical statistics and probability theory;
  • Ability to interpret data and provide the analysis results, as well as write analytical reports;
  • Knowledge of SQL at least at a basic level;
  • Experience with Tableau / MS PowerBI or other data visualization tools;
  • 1 year of work experience with analytics of incoming traffic of mobile applications / games;
  • Experience with analysis tools: Google Analytics, Swrve, Flurry, etc .;
  • English (Upper-Intermediate / Advanced).

Recommended:

  • Understanding and knowledge of the basics of game development;
  • Experience with Python / R for data analysis;
  • Knowledge of the basics of User Acquisition;
  • Experience with A / B and multi-parameter testing tools.

We offer:

  • Work on complex and interesting IT projects;
  • Comfortable office in the center of the city;
  • Official employment;
  • Competitive salary;
  • Bonuses for the results of work;
  • Flexible start of the working day;
  • English courses;
  • Participation in IT-events (conferences, seminars, trainings);
  • Professional and career growth;
  • All conditions for effective work;
  • We provide support during the move and help at all stages of the relocation.