This is the Number One Question for any indie game studio considering localization, so we thought we’d get some answers from developers who took the leap.

ZiMAD speak candidly about the uncertainties, preparation, financial investments and the time they put in localizing their game.

They also go into detail about some tricks to save time and money on localization, their strategies and the tools they use in Unity.

At the end we talk about the impact of their localization efforts and each of them has a different take on that. From features in the app store, to reaching wider audiences and building larger player bases, all three studios have a valuable story to tell.

ZiMAD is an international developer and another partner of Level Up Translation. Their ASO wizard, Valeriya Shytikova, agreed to share some tips for mobile game developers and tell us about their experience localizing Dig Out!.

Hello friends!

From 25th of December up to the 5th of January we ran #12DaysofChristmas event in Magic Jigsaw Puzzles community.  For 11 days we shared fascinating and geeky posts about our game and jigsaw puzzles in general. Each post contained a giveaway contest and our subscribers won plenty of beautiful puzzle packs and in-game coins! 

This holiday season, let us all enjoy the spirit of giving without a thought of getting. It is satisfaction and true happiness because we see joy in people we are able to help, forgetting self and finding time for others. Today we’re announcing our new Season of Giving campaign #MakeMagicHappen!

Hello friends!

For the whole month of October, together with National Breast Cancer Foundation, we gathered proceeds from special puzzle packs to help women all over the world get necessary help and medical care to fight breast cancer. And the results are incredible! $50,216 were collected!

Such a remarkable result would be impossible without you, our dear players! Thank you all for joining our charity initiatives and your willingness to help women in need!

People prefer visual content over text. Applying this trend to app store optimization, it becomes crystal clear that publishers should pay close attention to such product page elements as screenshots, icons, etc. After all, screenshots take a great proportion of app’s store page and get the the best part of users’ attention.

Yet, how to turn your visuals into a converting machine?